This article aims to attract users who want to attract their website. This post is for anyone with a web site. Some of they may not apply to you and your business. But hopefully, you will find this post inspirational.
Fresh Content
One of the main ways is to update your content as much as possible. Always keep it up tp date.
Listen to what others have to say
If you are already lucky enough to have a community or even just some regular users, listen to them. You can do this by emailing your users directly, setting up comment forms, live chat, or even user feedback systems such as UserVoice, which allow users to vote on site issues and functionality.
Take Part Online
When you read your favorite blog or read an article of interest, leave a comment with your name, email and web site address. Ensure you are an active member of a relevant forum discussion or networking group. Make sure you are seen to be an active member of your site’s online community sector.
Email Signature
Whenever you send out an email, make sure you have your URL attached to the email signature. Simple idea but effective.
Competition
On the flip side of winning an award, running a competition can be just as beneficial to your analytics stats. This could be as simple as designing a new logo or coming up with a new name for your latest product. Either way this will attract more users to your site and show you are giving back to your users as well as taking.
Search Engine Optimisation
Effective SEO, common sense and web standards go hand-in-hand. The idea is to create a semantic, valid code, that essentially uses the right tool for the job. This means using the right HTML tags and having a unique title and meta data for each page. Ensure search engine spiders can correctly index your site and good content is a must. Remember the most important way to climb the search engine ranks is through quality links. For full information on this see the Google Webmasters/Site owners guidelines.
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